ton — with every presidential election, the role and impact of the internet grows. in 2012, so-called ‘social media,’ such as facebook, twitter and the like, have become a prominent means of political communication.
political campaigns used to rely on speeches, rallies, and newspapers to reach and motivate voters. then radio and tv made it possible to reach everyone quickly and simultaneously. today, campaigns can spread their messages instantly - and, interactively - through the internet’s so-called ‘social media.’
the internet’s role in politica
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